Sending money with Western Union is easy

A screenshot of www.westernunion.com, advertising their presence on Facebook. Their easy-to-navigate Web site makes online money transfers a breeze.

Western Union is even accessible via Facebook. They truly are everywhere.

With a network of more than 375,000 agent and store locations in more than 200 countries and territories, it would be difficult to name a place that isn’t served by Western Union. The company prides itself on being one of the “easiest ways for families and friends to send money and stay connected almost anywhere in the world.” Western Union’s 150-year history of success is a testament to just how easy and appealing consumers and businesses find their money services. If you need to send money, click here for the closest Western Union location to you (See www.westernunion.com/info/agentLocator.asp?). Alternatively, use WesternUnion.com or a mobile phone (See https://wumt.westernunion.com/WUCOMWEB/osMTOptionsAction.do?method=load&countryCode=US&languageCode=en&&nextSecurePage=
Y&pid=50for5send0310).

Western Union’s history of success

  • 1851 – Western Union was founded as the New York and Mississippi Valley Printing Telegraph Company
  • 1856 – Name changed to Western Union
  • 1861 – Western Union completed first transcontinental telegraph line across North America
  • 1869 – Western Union introduced the first successful stock ticker
  • 1871 – Western Union introduced money transfer
  • 1884 – Western Union became one of the original 11 stocks in the Dow Jones Average
  • 1896 – Western Union provided service to Europe, North African, North and South America, Australia and Asia
  • 1914 – Western Union introduced the first consumer charge card
  • 1933 – Western Union delivered the first singing telegram
  • 1943 – Western Union pioneered the first commercial inter-city microwave communications system
  • 1974 – First U.S. commercial satellite introduced by Western Union
  • 1993 – Western Union debuts first prepaid, disposable phone card
  • 2001 – Western Union celebrates 150th anniversary by passing the 100,000 agent milestone

Western Union services for everyone

  • Consumer-to-consumer – Send money via a Western Union store or agent location, or send money online or via a mobile phone. Next-day payout services, bank account delivery and the ability to load funds onto a value card are available options.
  • Consumer-to-business – Consumer bill payment services.
  • Business-to-business – Through the Western Union company Custom House, companies have numerous international payment solutions over a worldwide network of trading offices that offer the best available exchange rates.
  • Business solutions – There are more than 300 banks and credit unions already offering customers the convenience of Western Union. That number is constantly growing.
  • Additional services – Money orders, prepaid MasterCard and Visa and corporate incentives like the Western Union Corporate GiftGramSM (See http://corporate.westernunion.com/other_services.html).

WesternUnion.com: traffic analysis

Compete.com presents WesternUnion.com’s February 2010 numbers, and they indicate that the company’s online services are indeed popular. The site recorded 666,730 unique visitors that month, which was actually an 8.2 percent drop from the previous month. Total visitor numbers were out of sight at 1.078,064 (a 10.14 percent drop), indicating that Western Union may be getting a lot of repeat online business. If a customer finds something that works for them, why wouldn’t they stick with it?

In terms of share specifics, referrals to www.westernunion.com (See www.westernunion.com/) came primarily from Google.com (15.16 percent), Yahoo.com (14.25 percent) and Infonow.com (5.06 percent). Search share came largely from the obvious “western union” (47.82 percent), but “western union locations” (4.69 percent) and “western union money transfer” (3.24 percent) were not insignificant.

Do customers enjoy using Western Union? Yes!

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